'BIDEALO' is an exclusive auction experience that offers its users a wide variety of both men's and women's fashion items, as well as electronics, entertainment, pleasure and travel. Users will be able to purchase new, exclusive, limited edition items from renowned designer brands and high-end electronics at prices discounted up to 95% of market value. All items on the site are new, authentic, and in-season, sourced from the world's leading designer brands for men and women. 'BIDEALO' is different from traditional auctions since the bids or 'BIDS' are purchased beforehand or during the auction. Each auction goes up as a user presses the "BIDE NOW" button.